Boosting Online Sales by 200% for a Fashion eCommerce Brand
Problem Statement
Our client, a thriving online fashion retailer, was facing a common problem: they were attracting plenty of visitors to their website, but struggling to convert them into paying customers. With a high cart abandonment rate and conversions falling short of expectations, they needed a solution to turn those clicks into sales.
The Solution
We dove deep into their website’s user experience and implemented a Conversion Rate Optimization (CRO) strategy to streamline the checkout process. By simplifying the checkout flow and reducing friction, we made it easier for customers to complete their purchases.
But that was just the beginning. We also paired our CRO efforts with retargeting ads to bring back visitors who had previously abandoned their carts. By targeting these users with personalized ads, we encouraged them to return to the site and complete their purchases.
Results & Metrics
In just six months, our client’s online sales soared by 200%. More customers were completing their purchases, and the cart abandonment rate decreased significantly. Our CRO and retargeting efforts had paid off, and our client was thrilled with the results.
200%
increase in online sales
30%
decrease in cart abandonment rate
25%
increase in average order value
143%
Increase in overall revenue since switching to Coozmoo
What Our Client Said
“SpotX Digital’s CRO and retargeting efforts were a game-changer for our business. We were blown away by the results and couldn’t be happier with the work they did.”